28 Years ago, with 300 birds and George by his side, a dream was born for Gerrit Dos Santos.
Little did he know that a story would unfold, one where he would see the local community uplifted and lives changed.
As the business grew, his passion for farming grew as he saw the impact Noorsveld Chicken could make.
“When you love what you do, it is not a job, it is a joy“
Going forward, Gerrit is blessed to know that he has a daughter and a son who are both passionate about the business. It gives him great pleasure to delve into new ideas coming from the next generation.
Gerrit has full confidence in his children and know that they will take the business to the next level as they work alongside him.
Gerrit could never have done this alone. In 2015, he hand-picked farmers to join Noorsveld Chicken. This has given the business the opportunity to venture into both free range and non-growth promoting hormone chicken farming.
The birds naturally mature in a stress-free environment with the assistance of the farmers, who are all passionate about what they are doing.